Conference Expanding Realities AR / VR / MR
ON SITE Meidinger-Saal Thursday, April 27, 18:15

Fully Immersive Adaptations: Hölderlin's Echo VR and ShakesVR

Video on demand

Since 2016 Hannes Rall has collaborated with renowned partners to create animated adaptations of literature for VR:

Created in collaboration with the University of Tübingen (Prof. Susanne Marschall, co-author/director), the Hochschule der Medien Stuttgart (Prof. Stefan Radicke) and the Hölderlinturm-Museum Tübingen, "Hölderlin‘s Echo VR" explores the life and works of the famed poet through an animated serious game in VR. The project was funded by the MFG Digital Content Funding Baden-Württemberg.

As  Professor for Animation Studies at Nanyang Technological University Singapore, Rall has also directed two adaptations in close collaboration with the Shakespeare Institute in Stratford-upon-Avon and its director Prof. Michael Dobson: "ShakesVR" and "Pericles." The research for these projects has been supported by the MOE (Singapore) Tier 2 Grant "From Print to Digital Continued: Expanded Research into adapting Shakespeare for VR, AR and AI."

Co-presenting with Prof. Marschall, Hannes Rall will share deep insights into the creative and technological development and production processes of the projects. We will also address the specific challenges that arise from transforming literature for animation and gaming.

Professor Susanne Marschall, Professor, University of Tuebingen

Susanne Marschall is Professor of Media Studies with a special focus on audiovisual media, film and TV at the Department of Media Studies and Director of the Center of Media Competence at Eberhard Karls University of Tübingen. The main areas of her research are the theory and history of film and television, especially animation, transcultural cinema and serial narration. As a well-known film expert (Filmdienst, Deutsche Welle, SWR, HR, NDR …), she has published monographs and essays (Schüren, Fink, edition text&kritik, Königshausen&Neumann etc.), film critiques and TV and radio interviews on subjects such as film and TV studies, literature and theatre studies as well as visual and cultural studies. On a micro-level and positioned between cognitive science and art history, she conducts research on special areas of visual perception and visual aesthetics dealing with phenomena like light and colour design, mise-en-scène, body movement and body narrative and, last but not least, animation or Artificial Intelligence. Together with Hannes Rall she is the co-autor and co-director of the documentary Hölderlins Echo and of a VR-Experience about the famous poet Hölderlin for the Hölderlin Museum.

Professor Hannes Rall, Professor, Nanyang Technological University Singapore

Hannes Rall is Professor for Animation Studies and Associate Chair (Research) at the School of Art, Design and Media at Nanyang Technological University Singapore.

He is also a successful director of independent animated short films: His works have been selected for 845 international festivals and won 80 awards.

The Filmmuseum Düsseldorf added over 16,000 of his film drawings and illustrations to his archive and permanent collection

His conference presentations include FMX, ACM SIGGRAPH, ARS Electronica, the Annual Conferences of the Society for Animation Studies (SAS) and Keynotes at Annual Conference of Chinese Animation Reearch (2022), IEEE VR (Osaka 2019), CONFIA (Esposende 2018). In 2016 he was the Chair of the 28th Annual Conference of the Society for Animation Studies The Cosmos of Animation in Singapore. 

His books Animation: From Concept to Production (2017) and Adaptation for Animation: Transforming Literature Frame by Frame (2019) were published by CRC Press. In 2023, Comics: Konzept und Gestaltung will be published by Herbert von Halem Verlag. Hannes is currently also completing his third book for CRC Press: Beyond the Screen: Expanding Animation for VR, AR and Immersive Environments.